Practice websites
Marketing sites, e-commerce, and identity work that hold up next to your best work. Built to be edited, not just admired.
Examples of our work →PTech is a technology studio that builds websites, custom software and AI systems for businesses. If you can imagine it, we can build it.
The practice runs in four movements: a working session to understand the idea, a scope written down and signed off, weekly walkthroughs while the work takes shape, and — once it ships — the quiet business of keeping it running for years.
Practice areas are set out in the columns below. Notices — new commissions, questions, introductions — may be placed at the desk at the foot of the page.
How the studio came by its name, and what a craftsman god has to do with shipping software, is told in The Long Read, below.
Marketing sites, e-commerce, and identity work that hold up next to your best work. Built to be edited, not just admired.
Examples of our work →LLM-powered tools designed around a real workflow — intake forms, internal copilots, document pipelines, agentic search.
Examples of our work →Dashboards, admin panels, and operational tools that retire the spreadsheet without replacing it with a worse one.
Quiet plumbing between the tools you already pay for, so the seams stop costing you hours every week.
A discipline borrowed from the press room: file early, fact-check twice, print only what survives a second reading.
A working session to understand the dream — what you see, who it serves, what success feels like.
We name the thing. Scope, surfaces, the smallest version that proves it works. Written down, signed off.
Designed and engineered in the open. Weekly walkthroughs. You see it become real, week over week.
We ship, we maintain, we keep the lights on. The thing should still be working ten years from now.
We named the studio after Ptah — the Egyptian craftsman god of the first Memphis — because his creation myth is the cleanest description we've found of what this work actually is.
What exists first in the mind becomes real through craftsmanship. Vision, then form. Imagination, then creation.
A decade of shipping software for teams who would have rather been doing anything else than spec'ing it. PTech is the studio I wished existed when I was on the buying side: small enough to actually care about your weird edge cases, technical enough to ship the thing.
Before PTech: building AI tooling, web platforms, and the occasional internal CRM that nobody wanted to maintain. Now: in Memphis, on the bluff, building for clients who'd like something real.
Notices are reviewed by the editorial desk and run in the next available edition.
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